We are supporting a global leader in the consumer goods industry in their search for a Category Manager – UK&I and Nordics to join their team in Richmond, UK.
This is a high-impact role at the heart of the commercial organisation, bridging sales, marketing, insights, and retail activation. The successful candidate will play a key role in shaping the company's go-to-market strategy through data-driven recommendations, shopper-centric planning, and cross-functional collaboration.
Key responsibilities of the Category Manager:
Insight & data leadership: Act as the internal expert on shopper behaviour, store layout, and fixture strategy (SBD/SWS). Source and analyse data from Nielsen, Circana, and Kantar to generate actionable insights and trend analysis
Range & space optimisation: Lead the end-to-end range review process across key retailers. Provide tailored recommendations based on shopper needs, customer-specific briefs, and commercial impact. Build planograms and manage all aspects of equipment and fixture execution
Cross-functional collaboration: Work closely with sales, marketing, and external agency partners to deliver integrated category solutions. Manage project timelines, budgets, and supplier contracts (e.g. fixture manufacturers and data providers)
Post-implementation analysis: Evaluate category initiatives and store changes through robust post-launch reviews to drive continuous improvement and ROI
External engagement: Act as a trusted category partner to major retail customers. Present compelling, insight-led recommendations to influence business decisions and strengthen long-term relationships
Key requirements:
Minimum 5 years of experience in category management and/or shopper insights, ideally within the FMCG industry
Proven ability to translate data into clear, strategic business recommendations
Familiarity with Circana/Nielsen/Kantar tools; experience with JDA Prospace or NexGen is a plus
Strong commercial acumen with experience managing budgets and external vendors
Excellent Excel and Microsoft 365 skills
Confident communicator with strong stakeholder engagement skills
Self-starter with a high sense of ownership, project leadership, and delivery focus
Bachelor’s degree in business, marketing, or related field
Willingness to travel to customer sites as needed
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